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🔵 The Time Is Now
Why waiting costs more than you think

Deep Dive:
The Time Is Now

By: Elliot Roe
Most people recognize the power of compounding in investments, even if they don't take full advantage of it.
$100 a week at 10% return from age 25 to 65 becomes $2.5 million. Start at 35 instead? You're looking at less than half that amount for only a ten-year delay. That's the exponential cost of waiting.
But compounding doesn't just apply to investments. It applies to every area of life. The sooner you start something, the larger its potential to grow. The longer you put off change, the harder it becomes to catch up.
That's why now is always the best time to start improving what matters most to you.
Let's break this down into three key areas where compounding has an extraordinary effect.
The Compound Effect in Health and Fitness
Small daily efforts accumulate into extraordinary long-term results when it comes to health and fitness. Think about strength training, endurance, mobility, and weight management not as things you do for short-term gains, but as lifelong investments in your health and longevity. The earlier you start, the more momentum you build, and the easier it becomes to maintain.
Beyond the obvious health benefits, fitness also compounds in other ways. The discipline of showing up for workouts carries over into other areas of life. Your confidence grows as your body strengthens, and this confidence bleeds into how you perform at work, handle stress, and even interact in relationships. Every time you exercise, you're not just working on your body; you're reinforcing a mindset of resilience, consistency, and self-respect.
If you've ever wondered why some people seem to stay effortlessly fit while others struggle, it often comes down to this compounding principle. Those who built the habit early are now coasting on momentum, while those who delayed find the mountain steeper to climb.
But here's the good news: the best time to start was yesterday; the second-best time is today. A small commitment today sets you on a trajectory that can make an enormous difference.
The sooner you build a fitness foundation, the better. This is an area where compounding is even more potent because of a unique factor: the younger you are, the easier it is to improve your fitness. Strength, mobility, and endurance are easier to develop when you're younger, and maintaining them as you age becomes increasingly tricky.
Starting now doesn't just mean you'll be fit for a longer period; it means you'll make it easier on yourself when fitness matters most, in old age.
Investing in your physical health today means more energy, fewer injuries, and a higher quality of life later.
Relationships Compound Differently
The relationships you build today determine the depth, trust, and richness of your social and professional circles years from now.
Think about a long-term romantic relationship. The years spent growing together, overcoming challenges, and deepening trust create something irreplaceable. You can't replicate a 10-year relationship overnight, no matter how much effort you put in.
The same principle applies to friendships and professional networks. The earlier you invest in meaningful connections, the more valuable they become.
This is especially critical with children. The foundation you build with them in their early years compounds into the strength of your lifelong bond. Waiting until they are grown to prioritize connection makes building the deep, lasting bond that early investment creates significantly harder.
Relationships are an area of compounding that's rarely discussed but arguably one of the most powerful. If nurtured, long-term romantic relationships, friendships, family bonds, and professional networks grow in value over time.
If you want to build meaningful relationships, the time to invest isn't "when I'm in a better spot;" it's now.
Career and Financial Growth Compound Over Decades
Income potential typically peaks between ages 45 and 54, mainly because skill, experience, and reputation accumulate over decades. However, if you act strategically, you don't have to wait that long to reap the benefits of compounding.
Every skill you acquire today gives you an edge in the future. Every piece of knowledge you gain makes the next lesson easier to learn. Every meaningful connection you form opens doors to more opportunities.
This is why the most successful professionals intentionally learn, network, and refine their craft early in their careers.
The same is true in business. It's not unusual for a company to take five or more years to become meaningfully profitable. If you wait to start your business, you limit the years you spend in that high-profit zone. The sooner you begin developing expertise and credibility, the sooner you reach the level at which exponential success occurs.
Start now, build early, and allow your career and business efforts to compound into something truly remarkable.
You can accelerate this process dramatically by being anything but typical. If you hit the top 1% in your industry at any point your lifetime earning potential increases exponentially. Hit the top 1% in your industry by 25, 35, or 45 instead of 50? That’s when the numbers start to get astonishing.
What are You Waiting For?
Here's what actually happens when you think about making a change.
Your conscious mind sees the logic clearly. You know starting now is better than starting later. You understand how the compound effect works. You genuinely want to begin.
But something pushes back. Not with rational arguments. With feelings. With resistance. With a quiet voice that says "not yet."
This resistance isn't a fundamental weakness, and it's not an inherent character flaw.. It's your subconscious doing precisely what it was designed to do: protect you from uncertainty.
Change, even positive change, registers as a threat to your subconscious. It doesn't matter that the change would make your life better. What matters to the primitive part of your brain is that change means unpredictability, and unpredictability means potential danger. Your current patterns, even the ones holding you back, are known quantities. They're safe.
So your subconscious offers you a compromise:
"Later. When things are more stable. When you have more time. When you feel more ready."
It's not trying to permanently stop you. It's just trying to keep you in the familiar patterns that feel safe right now.
This is why you can understand compounding perfectly and still delay starting. It's why you can see the logic clearly and still find reasons to wait. The resistance isn't coming from your rational mind. It's coming from the part of you that's trying to keep you safe by keeping you the same.
The problem is that this protection has a cost. And that cost compounds just as powerfully as the growth you're delaying. Every month you wait is another month your subconscious strengthens the pattern of waiting. Another month the resistance gets more familiar, more comfortable, more justified.
The way past this isn't willpower. It's recognizing what's actually happening and deciding that the cost of staying the same is higher than the discomfort of change.
Coaching Compounds Faster
When attempting to grow in any of the areas we've discussed today, you have two options:
1) Do it yourself
2) Do it with help
I'm sure you can guess what I think will help you get results the fastest, so you can start taking advantage of the power of compound growth.
The work you do alone compounds slowly because you're limited by what you can see about yourself. Your blind spots stay blind. Your defensive patterns remain hidden. You make progress, but you keep circling back to the same core issues without recognizing them.
A skilled coach changes this. They see the patterns you can't see. They catch the ways you sabotage yourself before you realize you're doing it. Most importantly, they guide you past the exact barriers that usually stop you.
This is why coaching compounds so much faster than solo work. You're not just accumulating insights. You're accumulating insights that address your real limitations, not the limitations you think you have. Every session builds on accurate self-knowledge rather than your distorted self-perception.
The high-performers we work with often say the same thing: "I wish I'd started this five years ago. I had no idea how much these patterns were costing me."
They're right. But the tragedy isn't just that they didn't start five years ago. It's that most people reading this will have the same thought five years from now.
The Time Is Now
You know the saying: the best time to plant a tree was twenty years ago; the second-best time is now.
The perfect conditions you're waiting for don't exist. The vulnerability you're avoiding by waiting doesn't go away. The only thing that changes when you delay is how much harder you make it on yourself.
Every month you spend thinking about starting this work is a month you could be building momentum. Every insight you could be gaining. Every pattern you could be rewiring. All of it compounds.
The most powerful insight you should take away from this is that waiting has a cost, and that cost is exponential.
The question is: Are you prepared to continue paying this cost?
If you're ready to stop delaying and start building that compound growth, apply to work with someone on my team. Not because you have all your ducks in a row, but because you recognize that's exactly the thinking that's been keeping you stuck.
The sooner you start, the sooner you stop paying the compound cost of waiting.
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See you next week,
Elliot Roe